We Internet marketers tend to spend a lot of time surfing the web for productivity and marketing tools. One cannot define a fixed list of tools that marketers need; therefore, when marketers really need such handy tools, they don’t find any! With this thought in mind, we have created a list of 80 productivity and marketing tools that you need no matter what product or service you are marketing. Unless specifically mentioned, all these tools are for FREE. Since the list is very … [Read more...]
Email is one of the first things checked by professional people before they start their work every day. While their inbox's are stuffed full, you can bet not all their emails are opened. If your business emails are not getting a good response, find out what you are missing. How To Write A Business Email Below are 10 important characteristics of a professional email. 1. A good subject line is an important characteristic of a professional email Providing a good and … [Read more...]
The Internet is a buzz these days with various Internet marketing predictions for 2012. Since we are Internet marketers ourselves, we thought to write about what we think will help to make money online in 2012 for Internet marketers specifically. Internet Marketing Predictions for 2012 1. Traffic through Video Marketing Cisco predicts that in the next 3 years, online video marketing will account for at least 90 percent of all Internet traffic. This means that we will be … [Read more...]
According to the Performance Marketing Association, it refers to a hybrid of online marketing and advertising programs targeted towards service companies (publishers or affiliates) where the performance marketer is paid on the basis of each accomplished action by the customer. Do not confuse performance marketing with affiliate marketing solely. Yes, it is a part of it but it involves other factors as well. Performance marketing definition would be: “In performance marketing, … [Read more...]
Squeeze page, also known as a landing page, is a highly targeted direct marketing strategy where you, the marketer, get to create a list of highly potential subscribers. The squeeze page came into prominence after consumers started getting wary of disclosing their email ids to unknown subscribing lists. A typical squeeze page will consist of a form asking for the name and email id of the user, a privacy policy statement and the benefits of becoming a subscriber. You need to … [Read more...]
With the 4 major social media channels – Facebook, Twitter, LinkedIn and YouTube booming these days, often social media users find themselves at a loss to handle all social channels successfully. So what can you do? It is also a fact that if one was to handle social media presence online individually, almost the whole day would be spent on promoting a brand. This would divert one’s mind from other important aspects of the business. Moreover, the problem with dealing in social … [Read more...]
Creating an impressive About Us page is not easy and most fail miserably because we do not update this page regularly. Depending on the nature of the business, an About Us page should incorporate information like the business idea, its mission, core values, history of the company, details of its key members, USP of the business, news and newsletters, investor contact details, legal information, social media profile links, physical contact address, email id and telephone number, … [Read more...]
So you want to earn a full-time living from Internet Marketing? How are you going to do it? We don’t mean the nitty-gritty details, because we can help you with that. We mean the fundamental questions like... Do have any writing or communication skills? Do you have any specialized knowledge that other people would be willing to pay for? Can you foresee yourself creating your own products or services or do you simply want to sell other people’s products and earn … [Read more...]
Twitter is a very useful online social networking tool that helps in sharing information and ideas to a great number of people. You will find several like-minded people with interests that match with yours. If you are running a business, you can explain about what your company does and what the customers can expect from your company to the fast increasing audience on your Twitter page. It is a great way to connect with different people and find out about their needs and … [Read more...]
“Cloud computing” is a technology-based environment where people belonging to similar groups share files and information between each other. This concept is quite beneficial for those corporate people who want to access their business data and information from every corner of the world. Various big organizations of the world use this single grouped multi-user environment to overcome the problem of data accessibility between overseas business units. With the successful results of … [Read more...]
