Top 10 Affiliate Marketing Tools

Smart marketers always plan every affiliate program and implement it as astutely as possible. Affiliate Marketing ToolsWe bring you the top 10 affiliate marketing tools that “smart affiliate marketers” use in their campaigns and smile all the way to the bank! Don’t you want to belong in this group of smart Alec’s?

Affiliate Marketing Knowledge Lair

Before I tell you what the essential tools are for successful affiliate marketing, you should also try to avoid the 8 common mistakes that affiliate marketers make and adopt the following tips to build better affiliate program strategies.

Be Professional:

Professionalism in affiliate marketing is essential. You should establish a professional website for your affiliate programs.  Your website is your greatest asset; however, do not mix the affiliate market niches. For instance, trying to sell weight loss products and software on the same website is a very bad idea.

Be A Marketing Pro:

Affiliate program success always depends on your marketing efforts. The website/s associated with affiliate programs should be optimized with requisite marketing tools to generate traffic, track conversions and calculate revenues.

Generate a User Friendly Environment:

In order to retain an audience on your website, you must have a user friendly website which can be accessed easily. Make use of easier navigational features. Customization of a website according to the targeted audience is essential.

Be Mobile Active:

You lose a big opportunity to general affiliate sales if your website is not mobile optimized. If mobile technology is too much for you, hire a mobile SEO expert and transform the website into a mobile format. Make sure a payment gateway system is there too.

These are certain tips to practice affiliate marketing.

Affiliate Marketing Tools

If you want to enter and become a pro affiliate, you should always look towards new developments in affiliate marketing tools. If you are searching for top tools to implement in your affiliate marketing program, here they are…

1. Spyfu:

Spyfu is a popular affiliate marketing tool because of its effectiveness in generating information about the keywords your competitors bought on Google AdWords. This tool also monitors your competitor’s activities for advertisement programs.  Marketers trust this tool highly because it helps in optimizing affiliate advertisement programs according to the targeted audience and thus, enhances affiliate marketing.

2 Wordtracker:

Wordtracker is needed when you want effective keyword research to generate traffic on your web page. This is a helpful tool for creating PPC advertisements and it is free for all!

3. Tracking202:

Tracking202 is a pay per click analysis tool used to auto-monitor and track every step of your affiliate program with detailed analysis reports. It integrates the affiliate program with collected data, which can be collectively accessible on top affiliate networks like Google AdWords and MSN AdCenter.

The best feature of Tracking202 is its keyword level tracking. This helps to know if the keywords will be profitable or not in the affiliate marketing campaigns.

4. Google Keyword Tool:

Google is the top search engine. Rarely there are marketers who do not use the Google Keyword Tool for affiliate marketing and sales generation. It provides a list of top searched keywords on the Google search engine.

This tool provides exact keyword analysis and is considered a highly effective tool to generate substantial affiliate income.

5. Stealth Keyword Digger:

The Stealth Keyword Digger works like any other keyword analyzer but it targets only the top paying keywords. Therefore, if you want to target a niche market and find out the highest paying keywords for that niche, use this tool.

6. Google Analytics:

Although it is not a tool made specifically for affiliate marketers, it is one of the best way to measure the effectiveness of on-site SEO. Google Analytics is the Bible of every newbie and experienced affiliate marketer.

7. SEO Quake:

It is a browser plug-in which works exactly the same way as other affiliate tools. It works on the Firefox and Google Chrome platform. SEO Quake helps in knowing the Alexa rank of websites and maintains your “Follow-up” list.

SEO Quake is the most effective tool browser plug-in affiliate marketing tool. It provides information about back links and helps in displaying your web page higher on Google search results.

8. Ping.fm: 

Social networking integration is the most sought after marketing solution for online businesses. Ping.fm is the preferred tool used to post updates on all social networking platforms from a single point of service. Once you create a Ping account, link all social networks with Ping (there are more than 200 networks) and Ping does the rest every time you publish a new post. And don’t worry, Ping won’t send updates every time you post a new blog because it is considered as spam.

9. Google Optimizer:

Google Optimizer is the website customizing tool, used for optimizing business websites. It helps in customizing layouts; enabling SEO content and templates designs on various web pages. In other words, you use Google Optimizer to create an affiliate blog exactly the way Google wants it.

10. Site Build It:

Site Build It identifies niche products and builds optimized websites to drive traffic. It offers generous affiliate marketing features with its effective services.

These were the 10 useful tools for affiliate marketing. If you are spending time on building affiliate campaigns, make use of at least seven of them from the list.

Points to Remember:

  • If you are new to affiliate marketing, initially you will get affiliate programs offering less than 2% commission. Although this is a small commission, it will build on your experience and enhance niche market research capabilities and soon you will get higher commissions from affiliate programs.
  • Merchant websites never offers traffic. However, traffic leaks can happen if third party affiliate links are from Google AdSense ads and banner ads.
  • You should make sure that the affiliate program is enabled with a phone number tracking system.  This is necessary because in some cases, affiliates lose the commission if the referred client places the order via telephone. Of course, the use of this method depends on the product you are selling.

Keep the above three pointers in mind to fine tune your affiliate marketing campaigns.

Whether you are new to the affiliate world or not, try to experiment with newer strategies. It is easier to go the tried and tested ways, but who knows, what may work for me may not work for you at all. Hence, kick start new affiliate campaigns with these tools and make money.

Good Luck!

4 Reasons Why People Choose One Affiliate Over Another

Judy and Andrew, residing in the US, have been working as affiliate marketers for the last 10 years. In terms of experience and skill, both of them are similar. However, Judy earns about $5000 in affiliate sales per month while Andrew’s effort doesn’t give him more than $3000 per month.

A good $2000 difference is not to be taken with a grain of salt!

4 Reasons Why People Choose One Affiliate Over AnotherIf I ask why does Judy earn more than Andrew? Place the same situation in a wider context and the question becomes – Why would a buyer choose to purchase from affiliate ‘A’ rather than affiliate ‘B’? Knowing these differences will make a hell of a difference to your affiliate marketing business.

Here are few important reasons that can either skyrocket your earnings or take you down the broke road.

Brand Positioning

If you position the affiliate brand correctly, fifty percent of the battle is won. By brand positioning, I mean how you want new and existing consumers to perceive your product. Unlike the past decade, affiliate marketing is not about signing up for hundreds of affiliate products, posting a banner ad on the blog and raking in the moolah.

No, it’s a lot more than that. Any wrong step, you are doomed. Take the example of Nestle. In 2011, they came under social media fire when they asked visitors not to use an alternative version of the Nestle logo as it is “copyright infringement.” People were angry. Here is a snippet of the conversation:

You see, Nestle thought they were right by enforcing rules but the way they handled the whole thing spoiled their brand image and thus, spoiled their brand positioning.

As an affiliate marketer, you have to be conscious about the kind of products you are dealing with, that is, whether it is a product you want people to associate with your image. Position the affiliate brand, be selective!

Moral – Buyers are perceptive of brand positioning. You cannot take them for a ride.

State Facts

Do NOT cook up stories just because you want a particular product to sell. I know this is hard to follow especially when you know that by tweaking or cooking up a favorable story to appeal to the masses will ultimately give you better sales, try to refrain from it because when people will come to know how you misled them, you can say bye-bye to repeat customers.

This is the age of Word of Mouth (WOM) marketing. You mislead people, 100 people will know. You are honest with them, 500 people are more likely to recommend you. Which one would you prefer?

When you prepare the affiliate sales page, state the facts as it is. As you might have noticed on Income Insiders Free Guides pages, it states exactly what the product is all about – there is no exaggeration and hence, you get a better response.

Moral – Buyers want facts. How will “this” product help ME?

Persuasion vs. Exploitation

Both are tactics used by affiliate marketers to sell online. Which one should you favor – Persuasion or Exploitation? 90% of the affiliate marketers fail because they try to exploit people, that is, they wrongly maneuver them into buying a product.

Often times we have come across sales pages / offers where you are promised a “tell all” goody if you sign up. You sign up and come across another page that asks for money, a heavily discounted offer, to maximize earning potential with the elusive goody promised to you. Such multi-level propositions do not work anymore.

Consumers are clever to see right through it.

On the other hand, any experienced sales copywriter will tell you that you have to be persuasive to make affiliate sales. By persuasion, I do not mean stalking the user with offers or blasting their inbox with emails.

You should use persuasion skills while writing the sales page and related web content. Make the content relative for the readers so that they can associate with it. The user should think – “Let me try this out” or “I think this product will help me in my business” rather than “what nonsense is this page saying?” Getting the point?

Most skilled copywriters say that using words like fast – guaranteed – limited – testimonial – discount – sale – free and new trickles down the reader’s mind and perception, and motivates them to purchase.

Moral – Never exploit, use persuasion tactics.

Timely and Methodical Promotions

Affiliate marketing is a booming multi-million dollar industry where people are looking for honest marketers with solid opinions, and they are willing to subscribe to their list when they come across such marketers. This is the reason why the big shots of the affiliate world have thousands of people on their subscriber list.

Another reason why your affiliate marketing efforts do not show substantial results is because you don’t know when to promote and what strategy to follow. Every marketer has a strategy. While some feel newsletters convert well, others feel accurate reviews on blogs converts better.

This involves a bit of playing around. You cannot zero in on a specific strategy unless you try and test them out yourself. No marketing guru can ever tell you, “Okay, this is the best method for you to use”…no, they can’t. It all depends on your product, the time and the method.

For instance, research shows that people are most likely to open and read newsletters and/or blogs on Tuesdays or Thursday’s around lunchtime when their mind is off of their work. Of course, no marketing report has ever been able to suggest when the best marketing sales happen but for starters, research about sales during festive holidays, national holidays, seasonal sales, day-specific sales and others.

Moral – Develop a method and know when to promote. Don’t just follow others blindly.

Conclusion

Therefore, from the story in the beginning, Judy earns more than Andrew because:

  • Her brand / PR is better positioned.
  • She is honest about product benefits.
  • She does persuasive affiliate marketing.
  • She follows a method.
  • She knows when to promote.
What do you say?


10 Insightful Tips Towards Affiliate Marketing Success

Becoming successful today isn’t that difficult, you just have to know what to do. Being successful with affiliate marketing is no exception, but you have to learn exactly what it is you need to do to succeed.

Affiliate MarketingThis article has plenty of tips you can use to get the type of success you want from affiliate marketing. If followed, you should reach your goals before you know it.

Learn as much as you can about affiliate marketing. Look up articles like this one on the web and digest all of the information you can. You probably want to write down all of the key facts and ideas that you think can benefit you, so get to doing research. Once you have a good idea of what you should be doing, create your own unique affiliate marketing strategies for success.

10 Tips for Affiliate Marketing Success


1. Make sure that you’re dealing with products or affiliate programs that you can write and respond about. It’s better to pick a product you know a lot about as opposed to something you know nothing about– it just makes it easier to succeed giving you the ability to keep moving forward.

2. Get people interested in your products with good product descriptions. The more descriptive and benefit oriented of a given product or service…the better.

3. Get people to feel comfortable by being able to respond to the various questions they might have for you. Customers have objections. Being able to overcome their suggestions is half the battle.

4. Search the web and study the different types of affiliate options made available to you. There are many lucrative types to choose from. You can get paid as an affiliate per sale or per lead. Choose wisely to fit your goals.

5. You want to make sure you’re gaining the most profit as possible, so checking how much of a portion you get from helping to sell certain products or services as well as being comfortable with the terms of agreement, are key to being a successful affiliate.

6. Ask friends or experts in the field for advice either with your site or affiliate marketing strategies they might have. Constructive criticism is good, so don’t be shy to tell people what you’re getting into.

7. Having a site that is continuously updated and well maintained is key to having customers feel comfortable when they come visit your site. Make sure you’re on top of having a well managed site that doesn’t seem like a baron wasteland when people come visit.

8. Having good customer support can create great customer loyalty. Make sure you’re good with your customers and you answer all questions as honestly as you can, to the best of your ability.

9. SEOs are great for getting your site visible on various search engines. Make sure you check into good SEO options and see how you can create more exposure for your site.

10. Investing in advertising or tools that can assist you, like professional SEO company, can help you gain more profit in the long run. Don’t be afraid to invest in your business if you feel like it’s going to help you in the long run, just make sure you invest wisely.

You aren’t going to see success right away and you have to keep that in mind. A lot of people become frustrated when they don’t see success a few days after their site has launched.

Remember that it takes time to build customer loyalty. If you’re patient and practice strategies well though, you should have no problem reaching your long term goals.

Staying positive is key when you get yourself into something like affiliate marketing. When you become discouraged and give up, it only leads to loss of time – effort and money. Just keep your head up, look at the positives you’ve accomplished and try to improve on the negatives.

Hopefully you now have a better idea of how to become successful with affiliate marketing. The tips in this article will only help you if you apply all the information you learned, so do that and you should see success before you know it.

Top 8 Affiliate Marketing Mistakes

To err is human. Yes it is true and so are the techniques and concepts created by man that are sometimes also error prone. Though affiliate marketing is a tremendous marketing source, there are some common mistakes that one commits in affiliate marketing.

Affiliate Marketing MistakesWith increased downfall in marketing, over-crowding of marketers in every niche, revenues and growth in recent years of business globally, there are certain issues which are the reasons behind this slowdown and one of the bigger causes are mistakes made in affiliate marketing.

Though mistakes done in affiliate marketing do not show any negative effects suddenly, the disadvantages are visible in the longer run.

Top Common Affiliate Marketing Mistakes

Following are 8 affiliate marketing mistakes. Avoid them at all cost.

  1. Not Having an Effective Marketing Plan:

    Planning is the essence of success. You need to have an effective plan in order to accomplish anything. It applies in marketing also. Marketing is not and will never be an easy process.

    Today, with improved focus and high standards of customer services and customers being smarter than ever, one must have an effective marketing plan in order to produce a successful marketing campaign.

    Experts are hired for having a better and solid marketing plan. It is one of the greater mistakes done by both small and large businesses…not having a marketing plan.

  2. No Specific Target:

    The marketing for various products is done with keeping in mind the audience that you are targeting and expecting them to become influenced with your marketing. A marketing plan is completely based on the people you are targeting since every product is created for a definite class of people.

    There is no product which can fulfill the requirements of everyone. This is why different and specific audience targets are necessary for your marketing plan.

    First you define the audience and then prepare the marketing plan, and never should you deviate from the plan unless it is absolutely necessary and justified.

  3. Not Knowing the Competition:

    To know the standard and progress of your business, you have to compare business progress with that of the competitors. You have to know who has the greater visibility and brand value.

    Today, marketing is a specialized field and one must know with whom a marketer has to compete to make a business successful. It is one of the top 10 affiliate marketing mistakes when people fail to recognize their true competition.

  4. Wrong Selection of Products to Promote:

    The products you promote are sometimes not the easiest to advertise. Affiliate marketing is based on influencing people by explaining how a product can be useful for them.

    Thus, it is necessary to have a product where you can explain the key features with ease. Selecting inappropriate products for affiliate marketing is the mistake that various affiliate marketers make.

  5. Relying Upon a Single Marketing Technique:

    It is another major cause of a marketing campaign failure when it depends on a single marketing technique. It has never happened in the history of marketing that a company or organization has been successful with just one.

    Since there are multiple ways to approach an audience, it is mandatory to rely on multiple methods of marketing because relying upon one method will be risky.

    One cannot take risks with a marketing plan since it is the essence and the source of all the revenues you wish the company to earn. Therefore, using more than one marketing method will surely decrease the risk factor and give marketing a better chance to earn the desired results.

  6. Complete Belief that Affiliate Marketing Is the Get Rich Quick Solution:

    If you believe that affiliate marketing may make you rich very quickly is a big mistake. Affiliate marketing is a very good method to promote your products/services but you should remember there is no shortcut to success; therefore, behaving in such manner will only cause you losses.

  7. Failure to Provide Quality Content:

    One must have rich quality content on the website in order to drive lots of traffic. The ultimate objective of marketing is to attract more and more people and let them know about the services or products.

    Having quality content will increase traffic to your website that will make the work of affiliates easier and it can be done with SEO services. The SEO services are extremely helpful in improving search engine rankings and bringing more traffic to your website.

    The content is designed and written by expert SEO writers that make sure you publish quality content on your website or sales page.

  8. Not Giving Proper Care to Your Existing Customers:

    Affiliate marketing works towards bringing more and more customers but sometimes it may lead to losing your existing customers. You keep on giving over importance to your marketing campaign in order to acquire a future potential customer but it may lead to lesser care towards your existing customers who are the source of your current revenue.

    Thus you should not forget your current customers just to have an edge over your competitors acquiring new customers.

The above mentioned affiliate marketing mistakes is the reason behind the failure of many marketing campaigns. You must keep in mind the above mistakes in order to have an effective marketing strategy and you can become one of the successful stories of affiliate marketing.

This is why one needs to take optimum care while planning the marketing campaign and selecting your marketing methods and tools. It may surely be the difference between a successful and non-successful marketing campaign.

Have you made any affiliate marketing mistakes? Leave a comment…

Can All Kinds of Blogs Make Money?

In the past, there were seafarers and explorers who had their personal diaries and logs of daily events that they diligently maintained. This daily log formed the basis of their stories on far off lands that they may have explored, the variety of the flora and fauna that they may have discovered, the indigenous people they may have met or fought and eventually conquered.

Blogs Make MoneyIn the present context, the blog has taken the place of the log diaries that the adventurers and the sea faring captains or even the pirates would maintain for keepsake.

Blogs have evolved over the years into scratching posts and meeting points since they are seen, commented on and followed by people and also some passersby who found the blog interesting.

Some people create a blog to just make themselves a famous writer, some for fun and some for money. That brings us to the million dollar question ‘Can all kinds of blogs make money?

For us to answer this question, we have to first know the different kinds of blogs that exist in cyberspace.

Few types of blogs to make money with:

  • Personal blogs – This is the most prevalent type of potentially money making blog used on the net. People from all walks of life seem to have a personal blog on the net. They use it to comment on the happenings around them or to tell their friends and loved ones what happened on the street outside their house.
    Many people use their personal blogs to generate income directly or they drive traffic to another website by being an affiliate.
  • Cultural blogs – Cultural blogs discuss music, arts, theater and other popular culture. This particular kind may have limited viewership from a certain niche. But, it can also be a money spinner since there can be a huge following once people get useful information about their favorite shows, bands, timings of shows or forth coming tours and gigs or maybe lessons and books.
  • Topic blogs – These blogs focus on specific topics like some of the search engines that are prevalent on the web. Topic blogs can be a mixed bag for making money since it could be the intensity and the relevance of the topic that can make or mar its potential to rake in the moolah!
  • Business blogs – This kind of a money making blog may talk about the stock markets, the currency exchange rates, rates of bullion and other business related topics. This could be a good blog to make money from since it is a money oriented blog. And since birds of the same feather flock together, the incentive to be at the same place can also be a big factor in the success of this blog attracting money by offering insights and advice on money.
  • Technical blogs – Again a very special and specific kind of potential money making blog that could attract just people who are into the technical field. This type of a blog could have further disadvantages if it tends to focus on just one or maybe two branches of technology.
  • Collaborative blogs – Collaborative blogs are written and/or managed by two or more authors. These could be put up to act as a meeting post for a certain community like college friends or friends from the local football or board game club where they could discuss strategies that were implemented or what could have been done etc.
  • Eclectic blogs – These are blogs which focus on rants, opinions, and commentary on a variety of issues. It focuses on niches that maybe individually or collaboratively put forth.
  • Educational blogs– Educational blogs, also known as edublogs, are used by students to post articles, research papers or their findings and requirements for any particular projects that they may have undertaken.
  • Directory blogs – It focuses on particular news and happenings in the neighborhood, state or country in a larger perspective.
  • Forum blogs – It allows two or more bloggers to post discussions about topics or events that a group of people care about or are highly opinionated about on the net.

With the dynamic nature of our cyber space, everyday, new and innovative types of blogs catches the eyes of eager readers. It doesn’t matter why the blog and which type of blog has been created but it could only become a money spinner if it catches the maximum traffic.

Either the blog should have such a powerful appeal that it should have the power to attract people that are not even connected to the topic or it is somehow connected to a celebrity, chances of which… are zero.

There are many well-known ways to turn a blog into a money magnet, few of them are:

Advertising Programs – Blogs can make more money by participating in advertising programs of different companies, which in turn make it more attractive.

Sponsorship – Corporate entities are sometimes interested in sponsoring blogs that they can align to and earn more profits.

Affiliate Programs – These are programs where the blogs divert the traffic that comes to the blog. This is a mutually beneficial arrangement.

Dreaming of a money making blog which can at least have a high five-figure annual income is not beyond one’s reach. Of course, it won’t happen overnight but yes, with a little hard work and endurance it is promising.

A Comprehensive Outlook on Affiliate Marketing

Affiliate marketing is one of the best online sources for generating income. Affiliate marketing is a revenue sharing venture between a website owner and a product merchant. A merchant, after thorough research on the website he wishes to place product advertisement, agrees to enter into a revenue sharing deal with the website owner.

Affiliate MarketingHow This Works?

First, the website in which the merchant wishes to place the product advertisements should have a lot of exposure. New sites are not generally considered as they do not have a large amount of traffic. Established and reputable sites are preferred.

Therefore, the merchant places his product advertisement on the affiliate website and waits for sales brought upon through the affiliate website. For each sale incurred, the merchant pays the affiliate a percentage as commission for each product sold.

Advantages of Affiliate Marketing for Website Owner

Clearly, affiliates enjoy greater income potential online only if he has the capability to maximize the opportunity. Some of the advantages that affiliate marketers enjoy are:

Home Based – Affiliates do not have to work full or part time in offices. Affiliate marketing is a fully home based business opportunity. Once the website gains popularity and a traffic base, the marketers can scout for products and services to highlight on their site. The important task is to negotiate with the merchant regarding the commission percentage and duration of affiliation.

No Limit – For affiliates, there are no limits for becoming the affiliate partners for merchants. If affiliates want to increase earning potential, then they should partner with numerous merchants and see the money rolling in!

No Further Payment – As an affiliate, your task is to monitor traffic, sales completed and earn commissions. Since there is no heavy online work, the affiliate does not have to sub – let the task to anybody else. The profit earned is for the affiliate solely.

Flexibility – Working time of affiliates are not bound by hours every way. Work when you feel like, on your time, at your pace. Which other Internet earning opportunity provides the same flexibility benefit?

Beginning a Home Based Affiliate Business

With the advantages that home based affiliate businesses provide – time, flexibility and increased earning potential – beginning a home based business requires brainstorming sessions, identification and potential of the product or service in the market, and finally adept planning and execution. To create a business identity, understand and implement the following processes:

Research Product and Market – Business needs an idea. Suppose you already have the idea, then research about the product and its demand in the market. If a similar product already exists in the market, then identify how your product is different – highlight the product USP, its usefulness to buyers. Without thorough market research, a business will invariably fail.

Create Business Identity – After the research work is complete, think about naming and registering the business. Business name should be impressive and give a glimpse of the actual business. Create a business logo and register it according to the country business laws and regulations of the place of residence.

Investment – Depending upon the nature and type of business, create the investment plan. Obviously, home based affiliate businesses cannot function without investment, only the amount differs. If you have product selling business, then investment would mean the amount spent in buying product from the company in discounted rates or traveling costs incurred in direct selling or costs incurred in shipping goods. Best way is to create a rough chart of possible expenditures every month and stick to the budget.

Online Presence – In a modern technological world, surviving without an online presence is difficult. Even government and private enterprises like banks and multinational corporations have their own website. So, for a home based business, create its online presence by opening a website that contains details about the company and its products. Then, submit the website to search engines and market it through social networking sites (they are free!). Once your business gains speed, hire an Internet marketer for the same.

Profit – In the initial months, don’t expect huge profits from a home based affiliate business. Even if the profits can cover immediate work expenses, know that the business is on the right track! Ultimately, it’s your hard work and commitment that will keep the profits rolling!

Once your affiliate business begins to return revenues, you can start with multi-level affiliate marketing. Multi – Level Affiliate Marketing or MLM opportunity is a home based venture wherein marketers are needed to recruit new distributors of products, especially, and the distributors recruited further hire other distributors.

In short, MLM is like chain formation or pyramidal formation. The marketers earn on the basis of the commissions depending upon each recruit. Currently, MLM opportunities are available to more than 100 countries globally. However, this too comes with a set of advantages and disadvantages:

Advantages:

• As a home business opportunity, the person has complete time flexibility. The person can choose their own work times and the work duration is generally lesser than working in a regular 8 hours job!

• The earning potential is limitless. With MLM, the person can venture into reselling marketing concepts. Thus, by involvement in several home business opportunities, the person creates multiple sources of income easily.

• There are no extra expenses in terms of transportation costs or attending business meeting causes. Being a home business opportunity, all dealings are accomplished online.

• The person has complete freedom in choosing the people, team or company to work with. You are not answerable to anybody or seek permission for making business related decisions.

Disadvantages:

• The foremost disadvantage is the discontinuation of newer distributors’ registration. When the market product becomes hugely popular, there comes a point of stagnation where no new members are willing to sign up and thus leading to income restriction. Yes, one can have accounts with numerous MLM opportunities, but everything collapses on reaching the stagnation level.

• The United States government has banned several MLM fraudulent sites and has issued a fresh appeal to not indulge in MLM marketing opportunities with minors. This means that the government essentially requires strict implementation of fraudulent MLM activities or pyramidal structures.

• It is difficult to identify scam MLM sites. Their sites are full of ‘so called’ money making software and applications. They either charge for membership or we are given a free membership, and the money earned never reaches us. Before selecting any MLM company, consult your detailed affiliate marketing guide.

Calculate your risks before providing admittance. Lastly, you need proven affiliate marketing networks to expand and market your business. The basic element for maintaining an affiliate online presence is to be involved in tough affiliate marketing network strategies. These strategies are tools and applications to build a website’s online profile and in that way, help to attract large number of traffic.

Through Internet marketing, website owners try to rise up search engine ranking pages. It is a proven fact that Internet searchers or visitors do not tend to visit beyond 2-3 pages of search engine results. Only successful and prolonged Internet marketing strategy has the power to help your website stand unique in the first 3-4 pages of search results.

Here are some of the basic and proven affiliate marketing networks or platforms:

1. Blogging – Some consider blogging as a mode of passing leisure time. However, blogging platforms like WordPress and Blogger are free blogging sites that help in marketing by hosting content about the target website. The content may consist of product descriptions, service reviews, or general articles related to the target website niche topic, and all posts should contain the target websites landing page link.

2. Social Marketing – Popularize the blog and website through social marketing applications like Twitter, YouTube, Facebook, Blog Catalog, Squidoo and lots more. With every content page, add links for social book marking or make way for visitors to share the content links in their profile for their friends to see.

3. Games & Contests – Once a considerable amount of traffic begins to visit, add games contests or a voting contest wherein the visitor has to rate the question or topic with their preferred answer. Make sure that the topics are eye-catching and relevant to current world scenario.

4. Press Releases – A press release is a document to formally announce changes, modifications, and additions of product and services to one’s existing product brand. Most high profile companies write and publish their press releases to intimidate the readers. Simply, these are kinds of updates to keep the reader abreast with current developments. Either way, publish the press release online or hire other electronic media (more costly option).

Online marketing cannot be done in isolation. Create an affiliate marketing networks platform to gain maximum advantage.

Did we miss anything? Let us know.

3-Ways to Spot Affiliate Marketing Scams

A savvy Internet marketer can easily spot affiliate marketing scams but for newbie marketers, it is difficult to distinguish one from the other.

The desire to earn money online quickly often blinds newbie Internet marketers against checking the genuineness of affiliate marketing programs.

Affiliate Marketing Scams More than 80% of the affiliate marketing programs found online are not authentic and the reason why unsuspecting newbie Internet marketers fall prey to them is because of their ‘convincing’ marketing strategies.

The unauthentic affiliate marketing programs spend thousands to brag about their sales and create an endless number of ‘false’ testimonials. When you want to talk to their support system, you are either redirected to spurious websites or you are connected to virtual or automated customer care people.

On this basic background, your first step to spot trustworthy affiliate marketing programs is RESEARCH. Research the background of the merchant you are interested in representing. How do you research? Just Google the name of the merchant, website name or the address given on the sales page and see how the results fare. Concentrate on forums and discussion sites where Internet marketers normally communicate scamming and fraudulent websites.

Moreover, a genuine Internet marketer will have more than an email address on the website such as telephone number and a physical address. If the owner lives in the same state as you are in, it won’t harm to pay the person a visit. Or you can call up the number and have a real chat.

To verify further, ask another friend to call up the same number after few days and you both can compare responses.

A genuine affiliate marketing website will be eager and readily interested to answer your queries and not give practiced or stock replies. You need to check various rip-off detection websites and look for tell-tale signs.

Your second step to spot trustworthy affiliate programs is to check the PAYMENT PLAN. Spurious affiliate websites will ask you to pay upfront for joining. According to them, the joining fees is for running the affiliate account and pay for necessary maintenance.

Now, ask yourself – why should you have to pay to receive work? And these websites create such a hype like “this is your ultimate opportunity to earn money the legitimate way at low cost” or “you won’t pay this joining price twice” that newbie Internet marketers take at face value and willingly step into their trap.

Again, let me caution you, do not ever join affiliate merchants who promise exceptional or “too good to be true” earnings. They typically promise daily cash pay, 5 level residual income or 300% commissions. Run as far away as you can. You are wasting your time on these scamming offers.

When I search for affiliate merchants online, I deliberately chat with their so-called support system and ask – “Why will you charge me for signing up?” or “Can’t you deduct the ‘account maintenance’ fees from my first payout?” I wish I had kept a record of their answers and posted it here. From the flimsiest of excuses to the subtle insult “can’t you afford to pay $47 for lifelong earning?” you will be rolling in laughter hearing them!!! Anyways, let’s move forward.

Your third step is to know the difference between MULTI-LEVEL MARKETING and PYRAMID MARKETING. Most people use the terms synonymously but there is a difference and if you want to do ‘real’ affiliate marketing, you must keep it in mind.

Multi-level marketing or affiliate marketing involves selling of real products and services. It also has a recruitment system where you bring in more affiliates and you earn a commission from their incomes.

In contrast, a pyramid marketing scheme does not involve any real products and services. You pay to sign up and market the website for recruiting other people under you. Why would you do that? It promises a ‘pot of gold’ or lots of moolah once you reach the top of the pyramid and that my friend, is really difficult to achieve.

Most of the time the pyramid fails or breaks midway and you have to start again from scratch. Stay away from pyramid marketing and seek real Multi-level marketing opportunities. Amway is one example of a successful multi-level marketing venture.

The main thing is you should not run after making quick money. Affiliate marketing takes as much effort as others. Best thing is to associate yourself with large corporations like Amazon, ClickBank and Commission Junction where you have the surety to get paid and moreover, their brand popularity is immense. You won’t be cheated and certainly, there is no money involved for joining.

Leave a comment if you’ve been scammed…

Must-Know Lessons on Internet Marketing

Billions of people around the world log on to the Internet everyday for surfing social networking sites, learning Internet marketing strategies, seeking entertainment and news.

Surfing from every corner of the world means that no two people are the same. Views differ so greatly from one person to the next that it can be difficult to find your target audience. And even more so to find the time to market your products to all of them! So without further ado, let’s see our first step – Time Management.

Time Management – Don’t Let Those Hours Slip Away!

Internet Marketing LessonsIn any type of Internet marketing, it is crucial to pace yourself. Finding out what works takes patience. Remember, Rome wasn’t built in a day and neither will your online business be.

Make a schedule for yourself and stick to it! If you know you only have two hours per day to devote to your business, make those two hours count! Break up tasks by day. A sample schedule might look like this:

Monday: utilize those two hours by calling current customers to check in on them, find out if they need to re-order. Get feedback on the products they have purchased, give them suggestions on new products. Show them you care and appreciate their business.

Tuesday: contact folks who have shown an interest in partnering with you, that is, become an affiliate member for your business. Tell them about the company and assess their interest. Meet with them for coffee (if possible) to show how the affiliate business really can work for them!

Wednesday: network with other marketers online and study the market trends. Having others to bounce ideas off of can greatly enhance your motivation and productivity.

Thursday: surf the web and make a list of places you would like to advertise your business. There are millions of websites out there so this can be an ongoing project! Use an excel workbook to keep notes on the URL, their audience and cost of advertising.

Friday: place ads on a few of the websites on your list. And make sure to check on traffic and sales from those ads. This will tell you later if it is worth marketing on those sites again.

Saturday: visit discussion forums and become part of the conversation! Make sure to place your website and blog address in your signature line to optimize traffic and networking opportunities.

Sunday: write on you blog! Blogging is an essential feature of an online money making business. You can personally connect with a wider audience through your blog marketing.

Now that our schedule is in place, it’s time to really understand the relationships between advertising, blogs and networking in forums. This brings us to our next step in Marketing.

Ripping Apart the Secrets of Internet Marketing Success – Right at the Seams

The biggest mistake in Internet marketing is that people assume they will place an ad on one website and they will be rich overnight. This does not happen.

Internet Marketing takes time, patience and a real understanding of your target audience. For instance, you would not want to sell dog biscuits on a website that caters to cat lovers. While you might get a few lucky hits, the majority of the traffic on our fictitious website will only be interested in cat related items.

Do your Research!

While Alexa Ratings and Google can give you a really good idea of the number of visitors a website is getting; data will not give you a feel for the audience. Go to the website, join the forum, and make friends before spending advertising dollars there.

The visitors who feel like they know you will be much more likely to spread the word about your business and bring you new customers than simply going to a website, paying for an ad and moving on.

Sell Yourself, Not Your Products!

People buy from you because they like you! Personality is the key to making any network marketing venture work. Let’s put it another way: since this is a really important lesson to learn, it is of utmost importance that you understand why your personality is your best sales technique!

For example, you want to buy a new radio. You go to the nearest electronic shop and take a peek around. The clerk at the desk shows no interest in you, instead he is playing a computer game. You walk over to the clerk to discuss a radio that you are interested in purchasing and the clerk answers your questions quickly and returns to his game. How likely are you to buy from that shop? Not very likely at all!

There is another electronic shop around the corner. You walk in and the clerk immediately responds, asking what you’re looking for, complimenting your jacket and making general conversation while you look around. This is the store you are going to buy from!

The other store clerk only showed an interest in his computer game. He was clearly not interested in you or if you were interested in purchasing a radio. The Second clerk was much friendlier and was willing to invest in the time with you in order to make a sale.

Like this, your blog should be an extension of your website. It should sell you NOT sell your products!

Make your posts interesting and upbeat, giving the reader a good sense of your personality. If you do product reviews, do them from a personal experience of your own or a customer. Use your blog to open discussions with potential costumers. For instance, if you are interested in glassblowing, give lots of information on glassblowing. Allow for comments on your posts to let others share in their opinions.

Remember everything takes time! There is no magic that will make you rich over night, but with persistence, each day will bring you a bit closer to that goal. If you dream it, you can achieve it!

Leave a comment on how you schedule your time and get closer to your goals…

2011 Affiliate Marketing Trends for Small Business Entrepreneurs

The social media developments in 2010 have changed the way small business entrepreneurs perceive affiliate marketing. With direct marketing back into the scene, affiliate marketers are presented with the opportunity to maximize product sales with precise or custom marketing models that will target a specific customer base.

For this to happen, affiliate marketing agents need tools and techniques to capture the fast developing Internet marketing trends.

Such tools will make sales soar high and also increase transparency in tracking sales and calculating return on investment. Here we have shortlisted the potent affiliate marketing trends for 2011.

Dynamic Consumer Interaction

Web is moving on to the next level of consumer communication. The 2011 affiliate marketing trends will see the use of JavaScript, HTML 5 and Flash in marketing models. Researches have shown the consumers show interest or respond better when they are shown engaging and eye-catching advertisements.

Use of dedicated widgets will increase level of consumer interaction with affiliates. Crisp and relevant marketing is the norm. People are not interesting in knowing never ending tales of weight loss miracles, for instance!

Consumers are well aware of the truth behind so-called miraculous truths. What consumers are looking for are real products with real value. An affiliate marketer who can capture this aspect of the consumer mindset will do well this year.

Keep your communication with consumers through messages, videos and other social media ultra-relevant and do not divert from the product. Don’t try to trick the buyer with false informative advertisements – you can trick them once but not twice!

Most importantly, engage with them and try to fulfill their product necessities. Again, no sugar-coated explanations! If your product has backbone, dynamic consumer interactions will be your blessing in disguise.

Mobile Optimization

Who doesn’t own a mobile today? Well, unless you are still living in the Stone Age and you have no knowledge whatsoever of technological miracles! Jokes apart, trade pundits believe that mobile affiliate marketing will be the special marketing flavor of 2011.

Mobile-commerce or M-Commerce is increasingly allowing publishers and advertisers to monitor consumer purchase behavior and identify profitable products on mobile.

Most of the websites today are accessible on your handsets; it’s like doing business 24×7 for both buyers and sellers. With handsets becoming more sophisticated, affiliate marketers are refocusing their online advertisement campaigns towards making them M-Commerce friendly.

Google +1

Understanding Google’s new feature ‘Google +1’ is necessary for affiliate marketers to prepare for the next 8-12 months of your business marketing model.

On 30th March, 2011, Google announced this new feature that will tie in search engine optimization with social media and networking. This is a step ahead to capture and initiate the increasing importance of social media in online businesses.

Mind you, if until now you were an affiliate marketer who did not believe in utilizing social media or used to purchase traffic / back links etc, Google +1 will completely spoil your business plans. How?

Google is well aware of how marketers engage in fraudulent methods to rank higher in search engine. The Google spiders crawling on the web cannot make out genuine traffic / back links from a fraudulent one most of the time.

So what Google did is very clever actually – Google took into consumer opinion. We know businesses flourish or get doomed on strong consumer opinion, which means Google +1 will now rank blogs and affiliate product websites on the basis of consumer response or feedback available from social networked platforms.

For instance, if you are running ‘fashion couture’ business and you have, let’s say, 5,000 Facebook likes and 23,000 tweets, your business will rank similarly against your competitors with the same statistics but what will really push up your search engine rankings are the consumer responses to your business.

If the responses are good, you rank high; if the responses are dissatisfactory most of the time, your rank goes downhill steadily. Getting this?

In other words, Google +1 has redoubled the efforts affiliate marketers and small business entrepreneurs need to invest in their business. Positive social media marketing and securing favorable feedbacks from consumers will occupy a large percentage of marketing campaigns.

Like the Facebook ‘like’ button, search engine results will have a similar button. The search engine will remember responses, negative or positive, to these buttons and use the data to refine website rankings! Is this getting too complicated for you? Wait, there’s more…

Google has designed this new system in such a way that people cannot misuse it. All the narcissists out there and those who like to abuse their competitors, beware…

You cannot use Google +1 to vent your personal grudges against someone or to excessively favor your own blog postings. If you do so, Google will simply stop counting your votes.

Google +1 is still in its early stages of development, that is, it will take some time to become visible but you need not wait to let the change takeover.

Start by reassessing your blog or website content that should not be any less than high quality and also monitor your online social media presence. You have to adopt precautionary measures if the responses and feedbacks have not been especially encouraging till now.

Some Things Never Change…

Some affiliate marketing trends will continue from 2010 into 2011 at least. These are:

Email marketing – one of the time tested ways for affiliates to reach target audience and generate sales. Newbie affiliate marketers will find lots of potential in email marketing.

These are like newsletters that inform your readers about recent changes happening in your industry and how that’s affecting your business or you can use email marketing to promote new products. But, email marketing should not be strictly promotional.

Yes, it’s all about marketing but you need to be subtle and careful. You cannot afford to lose interested readers just because your email marketing is boring and redundant. Every week write something interesting to capture your reader’s attention.

List Building – another one from the old tested times. List building is the prime issue of concern from newbie Internet marketers. Never ever go the shortcut way and purchase list of email ids and other details that comes with these package lists.

By purchasing them you are committing a crime because these lists are a result of privacy violation done by whoever is selling them. Instead, concentrate on creating your own list that you will use to send marketing materials.

Online Community Development – still in the initial stages of development and has lots of potential. Developing online communities is especially recommended because it helps to create a small network of clients and/or readers who can either be repeat buyers or become buyers later on.

Affiliate marketers can use social promotional tools to create online communities. The testing part is to keep the community active, which of course, cannot happen if members lose interest. Therefore, you have to find out topics and issues to keep your readers glued!

Blogging, Article Marketing and Ezine Marketing – again, these are the best ways to bring in traffic. No matter what kind of tools and techniques are used for promotion, these three components will never be out of vogue. After all, content is the king!

That’s about what we can think of. If you have any other potential affiliate marketing trends in 2011 that we have overlooked, feel free to post a comment below…

Benefits of Driving The Same ‘ol Point Over And Over…

Hi guys and gals… I wanted to blog today about something I’ve been thinking about that used to drive me nuts at one time. And you might be thinking the exact same thing…

Reading articles on the same ‘ol subject!

Benefits of Driving The Same ‘ol Point Over And Over...Now. I know Casper and I have posted some articles on the same topics but actually it’s to your benefit and here’s why.

Take for example, “Affiliate Marketing.”

We’ve posted a couple of articles on that topic but…they’re displayed using different angles;

– If you want to start a business, it’s better to start out promoting other people’s products and services to get the feel of how this all works, getting used to all the different promotion techniques before you dive into selling your own products and services.  That’ is “Affiliate Marketing.”

– If you own a product or service and have your own website, you’ll need help promoting it – you’re looking for affiliates to help make you sales and get the word out about what you have to offer. That also is “Affiliate Marketing.”

See the difference?

Fact has it that it takes a person hearing or reading something 7 times before it really sinks in…

Income Insiders wants to take a topic – come at it several different ways – and drive the point home until you’ll have embedded it into your intelligent heads.

Still today, I can hear or read something I’ve heard a hundred times before, and I can still pick out something different…a tip or a unique idea that I didn’t see before.

So…before you start complaining or getting bored thinking we’re repeating ourselves, think again. You may just pick up a tid – bit to apply in a very unique way for your own use that could mean the difference between making sales and making a ton of sales….or, fixing that dreaded “hang-up.”

This used to bother me too until I used it to my benefit and learned the entire scope of “Affiliate Marketing.” You will always learn something new or different. The Internet is forever changing and entrepreneurs are always digging deeper to find out ways that sets them apart.

Today you are an affiliate, but tomorrow you’ll be looking for affiliates to help spread the word about your offer while cashing in big time.

Keep an open mind,
Joni