50 Startup Companies to get inspired in 2012 – Part 3

You can read the first and second startup companies list before you read the third one. As you must have noticed by now, you don’t need an insane amount of personal capital for any startup business.

All you need is the zeal to convince investors and sooner or later, they will be flocking to invest in your business.

Anyways, let’s now see the next 10 inspirational startups to join this list.

21. Bleacher Report

CEO: Brian Grey

Business Idea: Sports news website

Estimated Value: $120 million

Our Take: Who says you cannot get free content? The Bleacher Report is one such example where Start-up Companies a website with 20 million active readers has been created solely on the unpaid contributions of its voluntary writers!

The Bleacher Report is an analytical sports editorial and is now one of the topmost web based sports journals. In August 2011, the company received $22 million in funding and this year, their valuation is $120 million.

Oak Investment Partners and Crosslink Capital are some of the investors in the Bleacher Report startup.

22. Right Scale

CEO: Michael Crandell

Business Idea: Full scale cloud management services

Estimated Value: $110 million

Our Take: Every small and big company online wants to use cloud management services for data storage and maintenance. Right Scale is one such company that provides a slew of cloud management services.

DAG Ventures, Benchmark Capital and Index Ventures are some of its investors. Since there are many other cloud management services, this company has been valued at a modest $110 million.

From our perspective, if anyone were to start a cloud management service, its best to target the local businesses before going global as it will get better exposure and brand value.

23. S.B Nation

CEO: Jim Bankoff

Business Idea: Sports directory cum local sports community

Estimated Value: $75 million

Our Take: People at SB Nation created a directory of sports blogs available in the US. They focus on both the national and the local levels; they create community based sports news across the country.

This is a new kind of initiative for sports lovers. Such kind of directories can pull in a lot of traffic, especially when sports are such a favorite topic with everyone.

In 2011, it had an estimated revenue of about $20 million and its expected that with proper guidance, the revenues will soar higher this year.

24. Better Works

CEO: Paige Craig

Business Idea: Creating work environment for businesses

Estimated Value: $100 million

Our Take: This is a new business concept; at least we haven’t heard it previously. Here, businesses can set up and create a rewarding work environment for their employees. Of course, I think the business needs to be completely online regulated to make use of this initiative.

Here, the employees are encouraged to use Better Works as a rewarding social platform because they are rewarded regularly for their collaboration. Better Works has potential this year and hopefully, in the coming years as well, because they are trying to create a congenial and stress free working environment which not every business tries to provide.

Red Point Ventures invests in Better Works.

25. Instagram.com

CEO: Kevin Systrom

Business Idea: iPhone photo sharing tool

Estimated Value: $100 million

Our Take: Investors love businesses which has a wider user base. This is the reason why industry insiders peg Instagram.com at $100 million even though it DOES NOT have any revenue model yet!

Instagram.com is a tool used by iPhone users to share images with other iPhone users mainly. In less than a year, it has managed about 9 million active users and the traffic on its site is growing very vast.

I guess they are waiting for the right time to monetize the site.

26. Rent the Runway

CEO: Jennifer Hyman

Business Idea: Renting dresses

Estimated Value: $105 million

Our Take: Rent the Runway is the ideal solution for people who cannot afford to buy expensive dresses but can surely afford to rent them. This company manages to rent selective dresses at a fraction of the cost when compared to the real value of a dress.

The renter chooses a dress, wears it and then returns it. It is perfect if you are looking for high-end dresses for special occasions. In 2011, Rent the Runway had approximately $20 million in revenues and $6 million in 2010.

With better online marketing and inclusion of more geographical areas, the business can reach a wider scale of renters and increase their revenue scales.

27. Clickable

CEO: David Kidder

Business Idea: Software for SEM

Estimated Value: $100 million

Our Take: Perhaps this could be an alternative to Google AdWords? Clickable software manages online PPC (pay per click) campaigns for small, medium and large businesses. It is easier to use and customize for advertisers and deliver on select platforms.

In the past year, its revenue has grown 200% and it has immense growth potential in 2012.

28. Break Media

CEO: Keith Richman

Business Idea: Men centered content network

Estimated Value: $120 million 

Our Take: It is a content based media company that produces both publishable and video content centered on men only. It is a humor based content network that also has gaming groups and editorial groups.

The USP behind its success is “entertainment.” They managed to earn about $60 million revenue in 2011 solely because of their humorous entertaining content. Isn’t this what all blogs seek to achieve? Well…here is your inspiration then.

29. Café Mom

CEO: Michael Sanchez

Business Idea: Social networking community for moms

Estimated Value: $130 million

Our Take: In barely a few years, Café Mom has become one of the most popular social networking sites for moms – where moms can join the community and share their experience with fellow moms.

This site has targeted a niche which is very active online and gives immense income potential. In 2011, they generated $35 million approximately in revenues.

30. Xirrus.com

CEO: Dirk Gates

Business Idea: Wi-Fi connectivity

Estimated Value: $140 million

Our Take: In a world becoming connected with the Internet exclusively, a service like that of Xirrus.com is necessary because it provides high performance Wi-Fi connectivity for individuals and businesses.

In 2011, it generated about $70 million in revenues.

In the next series, we will see another 10 inspiring startup companies. Go through these 30 startup companies again – Part 1, Part 2 – and think about your next winning business idea!

Startup Companies – Part 4

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